Last Sunday, our area retailers united together to be open for a “Shop 1st Sunday” promotion. It was a concept brought about by members of our retail committee and turned out to be a big success. The weather even seemed to hold out for this first attempt. It emerged because people were open. The business owners opened their stores, true, but first they opened their viewpoint. They were open to alternative ideas, open to change, open to trying something new. Now, they are more open for their customers. The success, however, was not simply because they were open, but because they worked together to accomplish this. I often write about the Chamber’s mission “The Champion of Williston’s United Business Community” not to tote the company line, if you will, but by virtue of my belief in its truth and our purpose. Especially the ‘united’ part, in as much as when businesses work together, united with one voice, we become stronger. I keep talking about it considering it critical to our success as a community. The first Shop 1st Sunday confirms this for me and is just the beginning.
Why support local businesses? Because they are your neighbors and friends, or they employ your neighbors and friends. Because they are here with important goods or services when you need them. Because they help support your way of life – with their taxes going towards the roads, police and firefighters, etc. When our local businesses thrive, we all benefit. Local businesses are the backbone of our economy and our community and we cannot survive without them.
Member Relations Manager, Rachel Lordemann, was excited to see so many people out shopping and enjoying Shop 1st Sunday. She reported our retailers were pleasantly surprised at the number of customers they saw on Sunday and is confident that participation in the event will only grow in the coming months. We plan to continue to add participating businesses and get more people shopping Williston Wide on Sundays.
The result of people being open in more ways than one is a win win…well, win. A trifecta: for the business owner, the shopper, and for the whole community. We are proud that the Chamber can be the driving force for this. As after all, it is our mission.